PixelRes

Virgin Mobile have appointed Virgin Media’s online design team to design and execute their Road to V site for 2008. They will be working closely with Itch as custodian of all brand messaging and the cross-platform creative offering. However, instead of choosing an external agency, Virgin Mobile looked to the in-house design team to handle detailed design. Chomoi Picho-Owiny, art director for Virgin Media will lead the online design team “bringing a consistent approach to layout, usability, and advertising, and taking care of all detailed design decisions across the whole site”. The evolved creative will allow Road to V to capatilise on it’s unique offering: opening main stage at V Festival.

virginmobile.co.uk
roadtov.com

Posted on Monday 14 January 2008 at 5:27 pm | By Chomoi Picho-Owiny | Posted in Design, Miscellany, Work | Subscribe to responses via RSS | Post comment | Link to this page