MiscellanyAdvertisingA design commentary and exploration concerned with pixel perfection, inspiration and technical craftsmanship for designers

TV Advertising budgets moving online?

Just had my first brief of 2009 where it specifically states that no budget will be spent through traditional ATL, TV, outdoor etc, but everything will go online. Pretty big stuff for this major UK brand. Have been wondering for a while whether this would happen in reality, and now it has. More to come [...]

You thought we wouldn’t notice

Original (World is my canvas) by Far Far Rip? (Max Kerning)

Bypass Facebook advertising guidelines with new, free format

I saw this recently and was surprised but intrigued. This Facebooker has in excess of 900 friends. What if an advertiser such as “Get Them In” approached him/her and asked for an endorsement in exchange for remuneration? This could be a link or simply written out in their “status”. In fact, I’ve realised that I [...]

The idea, the execution

Hands and hands. There are a few of them about recently. Specifically, many hands grouped to form a larger, recognisable form. Nice idea, but what about execution?

When photography blatently lies

Chocoloate photographs well, burgers and slop obviously don’t... and other ethical retouching dillemas facing creatives today.

Asda’s patriotic message

Film title sequences influence graphics designers on a daily basis. Seldom does a scrappy, hand drawn, poorly animated sequence for a much-loved British sitcom influence a top British brand. Until now...

The world is my canvas

We are asked to come up with ideas like this all the time. I'm liking Stavros. He's mildly amusing.

Motorola colour therapy campaign

Small mention in NMA for our work with Motorola

Decapitator

Chopping heads in east London, Decapitator does it with style.

Viral video adverts: an introduction

9 key points to run through before making your first ad

Paul Rand

Steven Heller interviews the corporate identity guru

Eurostar shocks with Belgian pissing ad

You wouldn't see this in London, or would you? Controversial ad shows that Eurostar can get away with a cheekier approach in Belgium than here.

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